Built for Adventure

client

selbst initiiertes Projekt

briefing

For internal purposes, we developed a spec project: a fictional bicycle commercial,implemented as a 3D animation. The aim was to experiment with camera movements,settings and angles to create a gripping one-shot experience

implementation

During the commercial, the bicycle is assembled step by step – each component is stagedand highlighted. This allowed us to let our creativity run wild and showcase our expertise indynamic visualisation, timing and storytelling in the field of product animation in a short film.